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Horticultural Crops

Korea pg 9

USPB Program Broadens U.S. Dehy Use in Korean Foodservice10/21/2016

For the past few years, the USPB’s marketing program in Korea has focused on creating usage of U.S. dehydrated potatoes among a wider variety of foodservice operations — a strategy... READ MORE »

RP pg 8

Filipino Foodservice Embraces Versatility of Potatoes10/21/2016

USPB successes in the Filipino foodservice industry during MY14/15 show how USPB strategies are creating incremental sales for U.S. frozen potato products, one company at a time. READ MORE »

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U.S. Potatoes Face Strong Global Challenge10/12/2016

The U.S. potato industry exported $1.6 billion worth of U.S. potatoes and potato products during the July 1, 2014 -June 30, 2015 marketing year (MY14/15). This is a drop of 7% from... READ MORE »

Korea - Media

California Prune Board Korea Partners with Major Media Outlets06-07-2016

In 2015/16, California Prune Board Korea partnered with major media outlets focusing on consumer public relations activities supported by MAP funds, achieving significant return on... READ MORE »