These success stories represent years of painstaking activities in these markets. These achievements are the result of long-range strategic planning among members' staffs, industry representatives, U.S. Agricultural Attachés, FAS marketing divisions and other FAS officials - the very fruitful public-private partnership between the U.S. agricultural sector and the U.S. Department of Agriculture's Foreign Agriculture Service.

Most Recent Success Stories

MALAYSIA TRADE SHOW YIELDS NEW END-USERS & PRODUCT LAUNCHES10/07/2019 Potatoes USA utilized participation in a popular Asian trade show as a jumping off point to tap new users for U.S. potato products – including a new alternative distribution channe... READ MORE »

LOADED FRY CAMPAIGN CREATES NEW APPLICATIONS FOR US POTATOES10/07/2019 Sales of US frozen potato products in Japan are getting a boost from Potatoes USA’s promotion of “loaded fries,” with at least eight foodservice chains introducing one or more load... READ MORE »

GUATEMALA LIFTS STATE RESTRICTIONS ON POTATO EXPORTS10/07/2019 USDA programming helped facilitate market access efforts for U.S. seed and fresh potatoes in Guatemala, aiding negotiations to move forward to a resolution. In May 2018, Guatemala ... READ MORE »

California Prunes' MAP Branded Partner Thrives in a Depressed Italian Market09/30/2019 The Italian dried fruit and nut market has been in the doldrums over the year ending February 24, 2019 with volume sales down between 5% to 7%. Although not as dramatic a decline a... READ MORE »

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