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These success stories represent years of painstaking activities in these markets. These achievements are the result of long-range strategic planning among members' staffs, industry representatives, U.S. Agricultural Attachés, FAS marketing divisions and other FAS officials - the very fruitful public-private partnership between the U.S. agricultural sector and the U.S. Department of Agriculture's Foreign Agriculture Service.

Most Recent Success Stories

KFC Myanmar Expands US Potato Offerings across the Country photo

KFC Myanmar Expands US Potato Offerings across the Country03-24-2020

America’s most recognizable fried chicken restaurant chain, KFC, is also big in many Asian countries. With nearly 20,000 locations in 123 countries and territories, KFC is the worl... READ MORE »

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COTTON USA EuroMed Sourcing Fair in Barcelona Provides Sourcing Assistance03/18/2020

Cotton Council International (CCI) held the first EuroMed COTTON USA Sourcing Fair in Barcelona, paid for with MAP funds, to provide regional sourcing assistance for companies look... READ MORE »

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COTTON USA Looks to Expand Market Share for U.S. Cotton in the Nonwovens Sector03/18/2020

Cotton Council International (CCI), recognizing the potential to develop the nonwovens market for high quality U.S. cotton–rich products, exhibited for the first time at one of the... READ MORE »

Chef RTM Drives New Demand for US Potatoes Photo

Chef RTM Sparks Wide Range of New Potato Menu Launches01/06/2020

A Potatoes USA reverse trade mission for chefs is resulting in more potatoes on more menus across the globe. Just three months after the MAP-funded activity, ten of the participati... READ MORE »