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Processed & High Value Products

Council Ethanol Export Promotion Program Yields Results

06/01/2015

 

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The U.S. Grains Council (USGC) invested $50,000 of Market Access Program (MAP) funds in two separate ethanol marketing programs for the Peruvian market in 2015. As a result of these efforts, buyers in Peru purchased $15 million of U.S. ethanol, for a return on investment (ROI) of $299 for every $1 of MAP funds invested. In June 2015, the Council led a team of Peruvian ethanol buyers and producers to participate in the International Fuel Ethanol Workshop in Minneapolis and visit ethanol production facilities and trading companies in Iowa, Illinois and Texas. The conference and visits provided the ethanol buyers with the opportunity to see the reliability of U.S. ethanol production and learn more about the price competitiveness of U.S. ethanol exports. As a result of this team’s visit to the United States, a U.S. exporter confirmed the sale of 10 million gallons of U.S. ethanol to Peru valued at more than $15 million. The Council has been working for two years to expand markets for U.S. ethanol exports worldwide, with the Peru sales an early success from what will evolve to be a much larger promotion effort by the Council and industry partners.