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Horticultural Crops

Japan Promotions Pote-mayo-mariage_NES

Innovative Potato Promotions Revive Japan Foodservice Sales03/10/2017

Exports of U.S. frozen potatoes to Japan bounced back, with the U.S. exporting nearly $16 million more in U.S. frozen potatoes during MY 15/16 than the previous year. Aiding in thi... READ MORE »

Malaysian Consumer CS 5

International Consumer Marketing Program Creates Positive Image for Potatoes 02/22/2017

Potatoes USA’s international consumer marketing program continued to help consumers and media around the world see potatoes in a whole new way last year. Potatoes as a diet aid? Ch... READ MORE »

Seed Symposium-Tour IMG_3451

Potato Seed Symposium and Tour Provides Opening Act 02/22/2017

Potato USA’s International Seed Symposium and Tour kicked off the seed marketing program in more ways than one last year. Held in July 2015, not only did its date coincide with the... READ MORE »

China 020 promotion4

China’s 020 Potato Promotion Connects with Consumers02/17/2017

An online to offline (O2O) retailer campaign in China helped U.S. frozen potatoes make strong inroads into the retail channel, where this product has had limited distribution in th... READ MORE »