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Horticultural Crops

Mooking Celebration of light no 1

California Grapes Shine During Canadian Celebration of Light Festival11/06/2019

Using ATP funds, California grapes were represented as a sponsor during one of Canada’s largest consumer events, the Celebration of Light, held each year at the end of July in Vanc... READ MORE »

Mooking Satelitte Media Tour 1

California Grapes Star in ATP-Funded Media Appearances Across Canada11/06/2019

In late July 2019, Canadian chef, musician, and television celebrity Roger Mooking led “Summer Cooking with California Grapes” across Canada via radio, television, and internet new... READ MORE »

Vietnam Fresh Tablestock at Retail photo

US FRESH TABLE-STOCK POTATOES EXPAND REACH IN VIETNAM10/09/2019

A reverse trade mission for fresh potato importers from Vietnam in October 2016 continues to yield results a year and half later – opening the door to increased exports and trigger... READ MORE »

Food Hotel Malaysia Tradeshow photo

MALAYSIA TRADE SHOW YIELDS NEW END-USERS & PRODUCT LAUNCHES10/07/2019

Potatoes USA utilized participation in a popular Asian trade show as a jumping off point to tap new users for U.S. potato products – including a new alternative distribution channe... READ MORE »