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These success stories represent years of painstaking activities in these markets. These achievements are the result of long-range strategic planning among members' staffs, industry representatives, U.S. Agricultural Attachés, FAS marketing divisions and other FAS officials - the very fruitful public-private partnership between the U.S. agricultural sector and the U.S. Department of Agriculture's Foreign Agriculture Service.

Most Recent Success Stories

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COTTON USA Looks to Expand Market Share for U.S. Cotton in the Nonwovens Sector03/18/2020

Cotton Council International (CCI), recognizing the potential to develop the nonwovens market for high quality U.S. cotton–rich products, exhibited for the first time at one of the... READ MORE »

Chef RTM Drives New Demand for US Potatoes Photo

Chef RTM Sparks Wide Range of New Potato Menu Launches01/06/2020

A Potatoes USA reverse trade mission for chefs is resulting in more potatoes on more menus across the globe. Just three months after the MAP-funded activity, ten of the participati... READ MORE »

Education and Promotion Maximize Fresh Potato Sales in Mexico Photo

Education and Promotion Maximize Fresh Potato Sales in Mexico01/05/2020

By using education and in-store promotions to develop close relationships with key importers/distributors and retailers in Mexico, Potatoes USA has helped expand sales of U.S. fres... READ MORE »

Korea's Top FS Distributor Increases Sales Photo

Korea’s Top Food Distributor Increases Potato Sales01/05/2020

U.S. frozen potato sales to South Korean foodservice companies have been seriously challenged by events over the past few years that threatened to reduce U.S. market dominance. In ... READ MORE »