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These success stories represent years of painstaking activities in these markets. These achievements are the result of long-range strategic planning among members' staffs, industry representatives, U.S. Agricultural Attachés, FAS marketing divisions and other FAS officials - the very fruitful public-private partnership between the U.S. agricultural sector and the U.S. Department of Agriculture's Foreign Agriculture Service.

Most Recent Success Stories


Contest Spurs Philippine Importers to Make New US Frozen Potato SalesDecember 1, 2015

By tapping into the sales network of Filipino importers and distributors, the USPB was able to create brand new customers for US frozen potatoes and add an additional 6.2 MT per mo... READ MORE »


In Indonesia, Take Two Potato Balls and Call Me in the Morning11/10/2015

Trade education and outreach conducted during the Food, Hotel and Tourism Indonesia Show in March 2014 led to a brand new channel for US dehydrated potatoes: traditional Indonesian... READ MORE »


Trade Education in Vietnam Builds Market Share for US Frozen Potatoes11/10/2015

By steadily adding new customers and new products each year, the USPB’s program is gradually carving out a strong position in the emerging market of Vietnam. During MY 13/14, US fr... READ MORE »


Merchandisers Build Philippine Exports One New Sale at a TimeSeptember 2, 2015