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These success stories represent years of painstaking activities in these markets. These achievements are the result of long-range strategic planning among members' staffs, industry representatives, U.S. Agricultural Attachés, FAS marketing divisions and other FAS officials - the very fruitful public-private partnership between the U.S. agricultural sector and the U.S. Department of Agriculture's Foreign Agriculture Service.

Most Recent Success Stories

Japan digital signage

“The California Difference” Digital Signage Campaign Encouraged the Trade to Promote California Prunes in Japan04/10/2018

“The California Difference” Digital Signage Campaign Encouraged the Trade to Promote California Prunes in Japan READ MORE »

China marathon

Interest Generated in China for California Prunes among Consumers 04/10/2018

Interest Generated in China for California Prunes among Consumers at the Lihu International Half Marathon 2017 READ MORE »

China baked goods 3

California Prunes Baked Goods Successfully Launched in Guangzhou, China04/10/2018

California Prunes Baked Goods Successfully Launched in Guangzhou, China READ MORE »

Canada

Registered Dieticians Driving Awareness of California Prunes in Canada04/10/2018

Registered Dieticians Driving Awareness of California Prunes in Canada READ MORE »